How to Use WIX to Create a Successful Membership Site
WIX is a membership website platform with an easy-to-use interface and built-in features. It provides a dedicated members area for creating exclusive content for premium users, managing paid subscriptions, and customizing the user experience, all without the need for third-party integrations.
What is a membership website?
A membership website or online membership platform is created for individuals or organizations to provide exclusive content and services.
Membership sites primarily focus on providing users with exclusive access to specialized resources. Users may pay for this access through either one-time payments or recurring subscriptions.
Why do you need a membership website?
A membership website is a great way to share exclusive content, build community, and grow your business by offering premium services or information.
A membership site can help you:
- Monetize your content: Members can be charged for their access to premium content, courses, or services.
- Build a loyal audience: Membership sites foster a sense of community and give members a reason to stay passionate and become engaged audience.
- Provide valuable content: Regularly update and refresh your content to your audience. A membership site allows you to deliver high-quality content or services to your members.
- Manage access: You can control what your audience can see and create an interactive community to provide trust. For example, ensuring that only paying members access premium features or information.
- Create a pricing strategy: Membership fees can offer a stable source of recurring income for your business or brand.
Steps to Create a Membership Site on WIX
Building a membership site on WIX is a simple process and can be customized based on your needs.
Let me guide you to create your membership site through my simple steps.
1. Sign Up WIX Account
First, you will need to create an account in WIX. If you already have an account, just login. Now you are ready to begin.
2. Choose a WIX Model
The first thing that comes to your mind is “How do I want this content to be delivered?”. Here are some membership models
- Drip feed membership: You should provide content on a time released basis over the course of their membership.
- All-in membership: You should provide access to all the materials as soon as they sign up to your membership site.
- Fixed term membership: You want to provide audience you want to achieve time-based goals.
Example: learning a skill or losing weight.
3. Add a WIX Template and Members Area
Browse through the templates available based on your needs and select one that suits your theme.
- Go to the WIX Template Library.
- Search for Membership templates in your preferred categories.
- Pick a template and click Edit to start customizing.
Add a Members Area to allow users to sign up and become members. Follow these steps:
- Go to the WIX Editor.
- Click on Add and select Members from the list.
- Choose Members Area and add it to your site.
- Customize the registration form and member profile as per your needs.
4. Create Membership Pages and Plans
Create a member page once member list is done.
- Select Add Page and create a new page that will be members-only.
- Under Page Settings, set the visibility to Members Only.
To monetize your site, WIX allows you to create multiple membership plans with varying benefits.
- Go to Settings in the WIX Editor.
- Set up payment methods like credit cards or PayPal.
- Now go to Subscriptions in your site’s dashboard.
- Click on Create Plan to charge users a fee for premium content.
5. Prepare exclusive content
This can be in the form of:
- Blog posts
- Videos
- E-books
- Courses
- Downloads
6. Customize the Member Login Area
Customize the login page experience for your members.
- Go to Members Area Setting.
- Choose Login Form and customize its design.
- Add brand logo and other personal touches to make it professional.
7. Promote your Membership Site
Start promoting your site to attract new members. Some ideas for promotion include:
- Share on social media
- Send email newsletters
- Run paid ad campaigns
- Offer potential members a discounts on membership
- Outreach marketers and influencers
8. Create a Positive Member Experience
You’ll need to keep your members happy and satisfied. Take the time to interact with members by regular email and feedbacks.
- Go to the Members Area in your WIX dashboard.
- View member activities, such as when they signed up or what membership plan they have.
- If needed, you can set up chat groups or forums for your members to interact with one another.